Why Lubricants Oil Brands Are Losing Market Share In Bangladesh?

Zulker Naeen
Why lubricants oil brands are losing their market share in Bangladesh

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Branded barrel oil, especially the 205-litre monograde oils are facing a hard time because of the unauthorized local brands.

Many unauthorized and irregular barrel brands are available in different names in different areas of Bangladesh. Even the users don’t know about their quality. Lubricants oil sellers sell those low-quality products to make the profit.

How irregular brands are making their barrel oils? Mostly these local brands depend on the toll blenders, which has created an open field to make their products. It has liberalized an uneven practice, thus created an opportunity to do oil business for the local blenders.

Already, more than thirty local brands hold their space in different regions and progressively they are making their product regular. In such a way, branded barrel brands are losing their market.

Earlier, we have identified this issue as a forthcoming peril for the existing popular lubricants brands. Many lubricants oil brands are struggling now to enjoy their brand values and gradually losing their market shares.


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